"...an excellent primer on the subject of data mining with an accessible introduction to the fundamental and advanced data mining technologies." (Journal of Electronic Imaging, January-March 2006)

"Applied statisticians and probabilists will like this book very much." (Journal of Statistical Computation and Simulation, November 2005)

"...the book is an impressive and broad overview...a general roadmap of what methods are available and where to look." (Journal of Intelligent & Fuzzy Systems, Vol. 16, No. 2, 2005)

"This readable survey describes multimedia, soft computing, and bioinformatics strategies for a number of data types..." (Business Horizons, September- October 2004)

"...an accessible introduction to fundamental and advanced data mining technologies. It will be an excellent book for both beginners and professionals." (Computing Reviews.com, April 20, 2004)

"Overall, this is a nice, easy-to-read book for those already working in the area of data mining."